White Marlin Open
Under Armour
OBJECTIVE:
Bringing this outdoor sport to the forefront of the public eye, UA’s Fishing Division focused on the passion and skill required for the biggest fishing tournament in the world. Through the use of creative content and a social media blueprint, the White Marlin Open gave an in-depth look into the world of deep sea fishing.
CORE SERVICES:
Digital Creative Services / Storytelling / Content Capture / Social Media Integration / Art Direction









